Amazon PPC Software

Amazon PPC software optimised toyour profit, not just your ACOS.

Epinium's Amazon PPC software leads with TACOS, shows contribution margin after fees and product cost, and puts supervised agents to work harvesting keywords, proposing bids, and pacing budget across every marketplace. Built for brands and agencies managing multiple clients.

Free to start · No credit card · First campaigns optimised in minutes

What our clients say

Epinium on G2
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Amazon App Store
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Amazon Verified Partner
THE SHORT ANSWER

What is Amazon PPC software?

Amazon PPC software manages your Sponsored Products, Sponsored Brands and Sponsored Display campaigns for you: it adjusts bids, harvests converting search terms, adds negatives and paces budget. Epinium works it against the targets you set, with TACOS and contribution margin in view, not ACOS alone, using supervised agents: you approve each change or delegate it to an autonomy mode, and every action is logged and reversible.

Trusted by 500+ brands and agencies on Amazon
KiliagonPepsiKoroshiNutribenJordi OrdóñezGerminalRoicosFotoprixnut&meHumydryBigBuyEduca BorrasFlowerKook Time
+21%
ROAS vs manually managed campaigns
6.60x
average ROAS on AI-managed campaigns
24/7
supervised bidding
500+
brands optimising with Epinium
What it does

Amazon PPC software that leads withprofit — you stay in control.

From keyword discovery to target-led bidding: Epinium proposes every move against the targets you set, with TACOS and contribution margin in view. You approve or delegate, and every action is logged and reversible.

Profit & TACOS analytics

Full visibility of TACOS, spend and revenue at campaign, ad group and keyword level, and contribution margin by product in the P&L, with ACOS and ROAS as secondary checks.

Target-led bid optimisation

Agents propose bids in real time against the ACOS or ROAS targets you set, dayparting and competitor activity; you approve before they go live.

Keyword Harvesting

Automatically identifies high-converting search terms and proposes them for the right ad groups — approved in one click.

Negative Keywords

Continuously surfaces irrelevant search terms as proposed negatives to eliminate wasted spend across all campaigns.

Supervised Execution

Set your targets once. Agents propose, you approve or delegate by autonomy mode, every action is logged with an audit trail, and revert is one click away.

Multi-Client & Cross-Marketplace

Agencies manage every client from shared dashboards; brands manage every EU and US marketplace from one profit-first view.

Key features

Everything you need towin profitably on Amazon Ads.

Amazon PPC software built for brands and agencies managing advertising at scale — across clients and marketplaces. Still drawing up a shortlist? Ten tools compared on published entry price, pricing model and scope in our directory of the best Amazon PPC software. Advertising beyond Amazon too? See our advertising AI automation for every channel.

Automate

Bids proposed against your targets

  • Bids against your targetsSet your ACOS or ROAS target once: the Agent proposes the right bid for every keyword at every moment, and you approve.
  • Placement adjustmentsTop-of-search and product-page placements are proposed from their historical CVR, with expected impact shown.
  • Budget distributionAd spend paced evenly throughout the day, inside the caps you set, to capture peak hours without wasted budget.
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Scale

Every client, every marketplace, one view

  • Agency multi-client managementRun every client from shared dashboards with client-level reporting, permissions, and profit-first views — no spreadsheet juggling.
  • Cross-marketplace controlManage all your Amazon PPC marketplaces from one dashboard with consolidated reporting.
  • Profitability by productRevenue, fees, advertising cost by campaign type (SP, SB, SD) and product cost for every product, down to contribution margin. Not just ACOS.
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Discover

Find keywords your competitors miss

  • Auto-to-manual harvestingEvery high-performing search term is proposed for manual campaigns with the optimal match type — you approve.
  • Search term reportsUncover hidden winners and wasted spend across every campaign type — daily, automatically.
  • Long-tail discoveryIdentifies high-intent, low-competition terms that convert better than generic broad keywords.
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Templates

Campaign templates that run daily on Amazon Ads

  • Smart Campaigns OptimizerOnce a day it recalculates bids, harvests the search terms that already sell, negates the ones that only spend and manages quarantine. Business plan or above; born paused until you switch it on.
  • Four autonomy modesMaintenance only adjusts bids. Growth also harvests the terms that sell. Expansion — the default — proposes new keywords and blocks waste sooner. Custom, the moment you touch a parameter by hand.
  • Smart Campaigns migrate by 22 OctoberExisting Smart Campaigns move to workflows by 22 October 2026: simulate the migration first and choose which workflow runs each campaign. After that date Epinium migrates what is left and picks the workflow.
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Free forever THE CMO AI

100 marketing playbooks, inside the Claude or ChatGPT you already use.

Twenty-two disciplines, backed by the experience of 500 brands. Not a data pipe — a marketing department. No card required.

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★★★★★

With a vast catalog and little time, we trusted Epinium to optimize our listings. This led to increased organic sales and improved advertising performance through AI, allowing us to focus on growing our business.

Alberto Feria

Alberto Feria

CEO, Alfa Holding

★★★★★

With Epinium, we are able to save a lot of time editing our clients' listings thanks to its bulk editor and Artificial Intelligence. We are able to take care of their strategies.

Miriam Larrosa

Miriam Larrosa

CEO, Roicos

★★★★★

Our expectations were certainly exceeded. Everything is just so well thought out, and snappy. Their support team is excellent too!

Neus Dominguez

Neus Dominguez

Marketplace Manager, Labbox

★★★★★

We use Epinium every day to monitor the status of all our ASINs across all marketplaces and improve our SEO very productively. An indispensable tool that lets us manage a much larger catalog than we imagined. Worth every penny.

Oriol Penya

Oriol Penya

Organic Beauty Brands

★★★★★

It is impossible to calculate the hours Epinium has saved me managing customer catalogs. I've modified catalogs of up to 3,500 SKUs and run SEO audits comfortably from the same panel.

Jordi Ordóñez

Jordi Ordóñez

Amazon Consultant

★★★★★

Epinium's ability to analyze and adjust ads in real-time based on performance has enabled us to maximize ROI and achieve our business goals more effectively. Without a doubt, I recommend Epinium to any seller.

Edgar Alvarez

Edgar Alvarez

Head eCommerce, BANDAI Entertainment Europe

Start running profit-first Amazon PPC today.

Epinium started on Amazon, where we have nine years of history and our deepest integration. Today the same playbooks cover your entire marketing.

The right AI tools for every Full Commerce challenge

Frequently asked questions

How does Epinium's Amazon PPC software work?

Epinium's agents analyse your campaign data, find winning keywords, and propose bid, negative and budget changes against the targets you set, while the P&L shows TACOS and contribution margin after fees and product cost. You approve each change or delegate it to an autonomy mode. On the Business plan Epinium writes the changes to Amazon Ads with the scopes you grant (new campaigns are born paused), and every action is logged and reversible in one click.

Why not just use Amazon's free Ads Agent?

Amazon's Ads Agent optimises Amazon's revenue. Epinium works for your profit, with no conflict of interest. Our Amazon PPC software leads with TACOS, shows the contribution margin your ads leave after fees and product cost, and keeps you in control of every change.

Which campaign types does it support?

Sponsored Products, Sponsored Brands, and Sponsored Display — across all Amazon marketplaces.

Is it suitable for agencies?

Yes. Epinium supports multi-client management with shared dashboards, client-level reporting, and cross-marketplace control — built for agencies running Amazon PPC at scale.

How quickly does it start working?

Epinium starts reading your Amazon Ads account the moment you connect it. Bid and keyword proposals start arriving within the first 24 hours, as the agents learn your account's conversion patterns.

How does Epinium compare to other Amazon PPC tools?

Most Amazon PPC tools automate bidding against ACOS or fixed rules. Epinium's agents work bids, keywords and budget against the targets you set, and the P&L shows TACOS and contribution margin after fees and product cost, so you scale profit, not just ad efficiency. Every change is logged and reversible, approved by you or delegated to an autonomy mode, and the same agents also harvest keywords and manage budget across marketplaces.