Know exactly what your ads are really returning.
Epinium's advertising analytics put profitability at the centre: spend, ROAS, TACOS and conversion by campaign, keyword and product, plus contribution margin by product on Amazon, and read across your ad channels, so you stop guessing and start scaling what works.
Free to start · No credit card · Data visible in minutes
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Advertising intelligence, at every level
From account overview to product-level profitability, Epinium shows you exactly where your ad budget generates returns — and where it drains.
From raw data to clear decisions
Epinium aggregates your advertising data, enriches it with sales and inventory context, and presents it in views built for action — not just observation. Same metrics, whichever ad account the numbers come from.
Campaign performance at a glance
- Unified campaign viewSee all campaigns, ad groups and keywords in one view — sortable by ROAS, spend or revenue impact so you focus on what matters.
- Profitability after fees and product costFactor in Amazon fees and product cost to see the contribution margin per product and per account, not just the ad ratio that hides your real returns.
- Search term drill-downGo beyond the keywords you targeted and see the actual search queries triggering your ads, uncovering new opportunities and wasted spend.
Find the data that drives better decisions
- Keyword performance breakdownIdentify top-converting keywords and eliminate wasted spend — segmented by match type, placement and campaign.
- Placement performanceOn Amazon, compare top-of-search, rest-of-search and product-page placements to see where your ads convert best and tune bid adjustments.
- Competitor benchmark dataCompare your category's average ACOS and CVR against your own performance to see where you have headroom to capture more share.
Know where to invest your ad budget
- Product budget allocationSee which products generate the highest returns from ad spend and shift budget toward them with confidence — backed by real margin data.
- Marketplace and channel ROICompare ad returns across marketplaces and channels and see where additional budget has the most leverage for growth.
- Historical benchmarkingCompare current performance against any previous period — measure the impact of every campaign change and build on what works.
Every channel you sell on, in one place
Marketplaces, your own store and your ad consoles — connected to the same Epinium and the same assistant.
100 marketing playbooks, inside the Claude or ChatGPT you already use.
Twenty-two disciplines, backed by the experience of 500 brands. Not a data pipe — a marketing department. No card required.
Start free →Start measuring what your ads actually return.
The right AI tools for every Full Commerce challenge
Epinium in your AI · MCP
The same CMO AI and the same account, inside the Claude or ChatGPT your team already uses. Free to start.
ExploreProfitability
Your P&L down to contribution margin, by product and channel. Add your product cost and see what each sale really leaves you.
ExploreAI Listing Builder
Optimise your product listings with AI in seconds. Generate high-converting listings in any language with perfect copywriting and the most relevant keywords.
ExploreAI Advertising Automation
Supervised agents for your Sponsored Ads: they work bids, keywords and budgets, and you approve each change or delegate it by autonomy mode. Built to grow profit (TACOS), not just cut ACOS.
ExploreWorkflows
No-code automations on your own account: connect the data, set the trigger, and let the process run on its own — with the checkpoints you decide.
Explore360º Tailored Platform
A fully personalized platform with dedicated workspaces for every role in your team — catalog, operations, advertising, and analytics — all connected through one AI chat.
Explore Beyond the toolsServices
For everything the platform doesn't cover: websites and stores, integrations, applied AI and automations — built by us, with a closed scope and timeline. It stays yours.
ExploreFrequently asked questions
Which ad channels does Advertising Analytics cover?
Amazon Ads in depth — Sponsored Products, Sponsored Brands and Sponsored Display, with live dashboards, alerts and history. For Google Ads, Meta Ads, TikTok Shop and your other channels, Epinium has no dashboards of its own: your AI assistant brings their data through its connectors or your exports, and the CMO AI playbooks analyse it with the same profit metrics. Selling on Amazon? See our Amazon advertising analytics.
Can I see profitability after fees and product cost, not just ROAS?
Yes, on Amazon. Upload your product cost by CSV or set it on the product, with the date it applies from, and Epinium recalculates your P&L from that day: fees, advertising by type (SP, SB, SD) and product cost down to contribution margin, by account, country and product. Today the P&L covers Amazon Seller, Vendor and Ads. Product cost and contribution margin are on the Business plan and above.
Can I compare performance across marketplaces and channels?
Yes. Your Amazon marketplaces sit side by side in one view. To set them next to Google Ads or Meta Ads, ask your assistant: it combines the numbers with the CMO AI playbooks, using the same definitions of TACOS and margin.
Does Epinium detect when a campaign starts underperforming?
Yes, on Amazon Ads: the AI anomaly detection module monitors key metrics continuously and alerts you when it detects significant deviations — so you can act before a bad campaign consumes a large share of your monthly budget.