Your assistant stops advising. It executes.
Connect Epinium to Claude or ChatGPT and let it create and edit your automations and your Sponsored Products campaigns, manage Sponsored Brands and Sponsored Display, and apply the tasks you approve — only with the permission you grant, and with any new campaign paused until you say otherwise.
7 days free · No card · Writing requires the Business plan
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From reading your account to changing it
Everything below is live today. Reading is on every plan; writing is on Business.
What writing adds, and where it stops
The assistant that spots the problem is now the one that can fix it.
Describe the rule, get the workflow
- It is built, validated and pausedThe assistant returns the graph already validated. Switching it on is a separate decision, and yours: from that point its schedule fires for real every night.
- Simulate first, then decideA simulation never reaches Amazon and never shows up in the change log. It is the safety net for a workflow you have just edited.
- Ask what it costsThe forecast comes before the run. A twelve-step graph over a whole catalog can be expensive, and you find out before, not after.
What it writes — and what it still will not touch
- Three scopes, ticked by youworkflows:write, campaigns:write and tasks:write. Without them those tools do not exist for the assistant — it cannot call what it cannot see. You revoke access from Settings → MCP whenever you want.
- A new campaign does not start spendingIt is created PAUSED unless you explicitly ask for it enabled, and the daily budget is checked against the marketplace minimum before it reaches Amazon.
- Your campaigns, never your catalogOn Amazon it writes Sponsored Products, Sponsored Brands and Sponsored Display, portfolios, tasks and each campaign’s optimization settings. Your product catalog is never edited over MCP, on any plan.
Brands already running on Epinium
Let it read today. Let it write when you are ready.
Reading is on every plan. Writing ships with Business, and every change stays in your hands.
The right AI tools for every Full Commerce challenge
Epinium in your AI · MCP
The same CMO AI and the same account, inside the Claude or ChatGPT your team already uses. Free to start.
ExploreProfitability
Your P&L down to contribution margin, by product and channel. Add your product cost and see what each sale really leaves you.
ExploreAI Listing Builder
Optimise your product listings with AI in seconds. Generate high-converting listings in any language with perfect copywriting and the most relevant keywords.
ExploreAI Advertising Automation
Supervised agents for your Sponsored Ads: they work bids, keywords and budgets, and you approve each change or delegate it by autonomy mode. Built to grow profit (TACOS), not just cut ACOS.
ExploreWorkflows
No-code automations on your own account: connect the data, set the trigger, and let the process run on its own — with the checkpoints you decide.
Explore360º Tailored Platform
A fully personalized platform with dedicated workspaces for every role in your team — catalog, operations, advertising, and analytics — all connected through one AI chat.
Explore Beyond the toolsServices
For everything the platform doesn't cover: websites and stores, integrations, applied AI and automations — built by us, with a closed scope and timeline. It stays yours.
ExploreQuestions about writing over MCP
Is the Smart Campaigns Optimizer available on my plan?
Everyone sees the template library. The campaign templates — the Smart Campaigns Optimizer among them — need the Business plan or above, the same plan that unlocks writing over MCP.
Which plan do I need for it to write?
Writing is part of the Business plan. On Free and Guru the MCP is read-only: the playbooks, your Amazon data and the 41 read tools all work, but the write scopes are not available.
Can it change something without me noticing?
It cannot call a tool it does not have. The write scopes are ticked by you when you issue the key, and without them those tools are not even listed to the assistant. On top of that, a campaign is created PAUSED unless you ask for it enabled, and every change — including what Amazon rejected — lands in the change log.
What exactly can it write?
Workflows: create, clone, edit, pause, delete, restore a version, run or simulate one, and forecast its cost. Sponsored Products: campaigns, ad groups, targets and product ads. Sponsored Brands and Sponsored Display: status, budget, name, bids, targets and negatives. Tasks: create, approve and apply them — approving a campaign item applies it on Amazon. Amazon Ads portfolios: their budget cap and which Sponsored Products campaigns sit in each one. And each campaign’s optimization settings: target ACOS or ROAS and bid ceilings. The catalog is never edited over MCP.
What does it read beyond campaigns?
Sales, catalog, advertising and performance across Seller, Vendor and Ads — including Amazon fees, net sales, margin before advertising and returns per product for sellers, and sell-in, fill rate and inventory for vendors. Connect Shopify or WooCommerce and your assistant works with your store data live, in the same conversation as your Amazon account.
How is this different from Amazon’s official MCP?
Amazon’s Selling Partner plugin runs Seller Central operations — FBA shipments, restock forecasts, listing edits — as a US beta, one account and one marketplace at a time, with no advertising. Its separate Ads MCP Server exposes the Ads API with no automation of its own, and needs your own approved Ads API application. Epinium MCP is one connection for Seller, Vendor, Ads, Shopify and WooCommerce across every marketplace, writes campaigns and workflows, and serves playbooks written for your margin — which Amazon’s toolkit is designed not to discuss. Full comparison: Amazon MCP vs Epinium MCP.