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AI for brands and manufacturers · Marketing · Agentic commerce
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EcommerceSAP’s Autonomous Enterprise: 50 AI Agents Are Now Running Your ERP
Executive Summary Fact: At SAP Sapphire 2026, SAP launched the Autonomous Enterprise: 50+ domain-specific Joule Assistants and 200+ specialized agents now automate financial close, supply chain, procurement, HR, and CX end-to-end. Impact: Any organization running SAP — roughly 440,000 companies … Read More
Carlos Martínez Barriga 8 min read
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AI StrategyModel Context Protocol: Enterprise Security and Governance Guide
TL;DR — Key takeaways MCP hit 97M+ monthly SDK downloads in its first year — but over 1,800 active servers ship with no authentication enabled. The adoption curve and the security curve are dangerously out of sync. OAuth wasn’t part … Read More
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AI StrategyModel Context Protocol for Brands: The Decision Framework Most Teams Skip
TL;DR — Key takeaways With 97M+ monthly SDK downloads and backing from OpenAI, Google, and Microsoft, MCP is settled infrastructure — the question is no longer whether to adopt it, but which strategy fits your current AI maturity. The “USB-C … Read More
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EcommerceOpenAI Deployment Company: What $4B and 19 Investors Signal for Enterprise AI
Executive Summary Fact: OpenAI launched the OpenAI Deployment Company on May 11, 2026, raising $4 billion from 19 investors — including McKinsey & Company, Bain & Company, and Goldman Sachs — at a reported valuation of $14 billion. Impact: By … Read More
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AI StrategyModel Context Protocol: What Brand Managers Must Know
TL;DR — Key takeaways The Model Context Protocol is the de facto standard for connecting AI agents to enterprise tools — 78% of enterprise AI teams have at least one MCP-backed agent in production as of April 2026. MCP is … Read More
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AI StrategyModel Context Protocol Server: Architecture Guide for Business Teams
TL;DR — Key takeaways Anthropic released MCP in November 2024; by March 2026, over 10,000 public MCP servers are live with 97 million monthly SDK downloads. MCP is not a developer tool — it is an architecture decision that determines … Read More
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EcommerceAlphabet Briefly Topped Nvidia: What Anthropic’s $200 Billion Google Bet Means for Your AI Stack
Executive Summary Fact: Anthropic has committed to spend $200 billion on Google Cloud compute over five years starting in 2027 — representing more than 40% of Alphabet’s disclosed cloud revenue backlog, per The Information. Impact: On May 10, 2026, Alphabet … Read More
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AI StrategyMCP Server: What Enterprise Brands Must Know Before Deploying AI in 2026
TL;DR — Key takeaways MCP (Model Context Protocol) is an open standard that lets AI agents connect to your systems, data, and tools — solving the N×M integration problem that was quietly killing enterprise AI ROI. From zero to 2,500+ … Read More
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AI StrategyMCP Server: The AI Protocol Redefining How Brands Connect to Live Data
TL;DR — Key takeaways An MCP server is the standardized bridge that lets AI agents access live business systems — databases, CRMs, marketplaces — without rebuilding custom integrations for every new AI tool. Anthropic launched the open protocol in November … Read More
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AI StrategyCAISI Pre-Release Testing: Why Brand Manufacturers Should Track Which Frontier Models Clear Washington
Voluntary federal pre-release testing of frontier AI is becoming a procurement filter. Manufacturers in regulated supply chains need to know which models clear it. Executive Summary The Center for AI Standards and Innovation (CAISI), successor to the AI Safety Institute, … Read More
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AI StrategyAnthropic Mythos and Project Glasswing: A New Tier System for Cyber Defense
Executive summary Anthropic’s Mythos model surpasses all but elite humans at finding software vulnerabilities and has already flagged thousands of high-severity bugs across major OSes and browsers. Project Glasswing limits access to roughly 40 firms — AWS, Apple, Cisco, CrowdStrike, … Read More
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Agentic CommerceGoogle Kills Project Mariner: The Visual Web Agent Era Just Ended
Executive Summary Fact: Google officially shut down Project Mariner on May 4, 2026, after a 17-month run as its autonomous web-browsing AI agent. Impact: The technology is being absorbed into Gemini Agent and Chrome Auto-Browse ahead of Google I/O 2026 … Read More
