Amazon Advertising

Discover why building a large in‑house Amazon advertising team often wastes budget and time, and how AI‑driven automation can deliver faster, more consistent ROI for mid‑size brands.

Carlos Martínez · Sep 26, 2026 7 min read

Discover how to leverage Amazon's multi-format ad ecosystem—Sponsored Products, Brands, and Display—to boost sales, protect margins, and enhance organic rankings in a pay-to-play marketplace.

Carlos Martínez · Sep 25, 2026 21 min read

Discover how AI‑driven automation transforms Amazon Vendor Central ad management, cuts weekly labor by up to 15 hours, and lifts revenue for hybrid sellers.

Carlos Martínez · Sep 24, 2026 9 min read

Discover why Amazon video ads are essential for brands: shoppable video drives higher conversion, lower ACOS, and better ad placement through increased engagement.

Carlos Martínez · Sep 24, 2026 8 min read

This week the Epinium MCP goes from reading to writing: it creates workflows and Sponsored Products campaigns from Claude or ChatGPT. Smart campaigns also move to workflows before 22 October, the template library arrives and Budget Pacing leaves the pilot.

Carlos Martínez · Sep 23, 2026 6 min read

Discover how AI‑powered tools can cut wasted spend, improve CAC by up to 22% and automate bid adjustments for Amazon Sponsored Products, turning data into higher ROI.

Carlos Martínez · Sep 23, 2026 10 min read

Discover why ACOS is a lagging indicator, how TACOS and margin reshape profitability, and why AI-driven bidding is essential for Amazon advertisers in 2025.

Carlos Martínez · Sep 23, 2026 9 min read

Discover why manual bids are killing margins and how AI‑powered automation can boost ROAS by up to 30% on Amazon. Learn to sync ad spend with optimized listings for sustainable growth.

Carlos Martínez · Sep 23, 2026 14 min read

Discover how AI can transform Amazon Advertising by automating bid management, optimizing listings, and eliminating wasteful spend, so brands can outpace competitors without a data‑science team.

Carlos Martínez · Sep 22, 2026 9 min read

Discover how to access, integrate, and automate the Amazon Ads Developer Portal. Learn best practices, OAuth setup, rate‑limit handling, and when to build or buy a solution for optimal ROI.

Carlos Martínez · Sep 22, 2026 14 min read

Discover why traditional ACOS is no longer enough. Learn the 2025 Amazon advertising benchmarks, including TACoS, ROAS, CTR, CVR, and how AI is reshaping performance metrics for sellers.

Carlos Martínez · Sep 21, 2026 10 min read

Discover how to leverage Sponsored Brands, Unified Display, and Amazon DSP banner ads to boost visibility, protect ASINs, and drive high‑margin sales on Amazon’s fast‑growing retail media platform.

Carlos Martínez · Sep 21, 2026 20 min read

Enterprise brands are moving 63¢ of every new marketing dollar from classic ads to AI commerce tools and deal platforms, as 79% of senior leaders expect AI assistants to dominate shopping by 2027.

Carlos Martínez · Sep 19, 2026 8 min read

Discover why Amazon Advertising certification matters, its hidden costs, and how Epinium's AI platform can boost your ad performance faster than traditional courses.

Carlos Martínez · Sep 13, 2026 17 min read

The FTC is targeting Amazon's ad practices, raising liability for advertisers. Learn how opaque ad algorithms, labeling rules, and data gaps can impact compliance and budget in 2025‑2026.

Carlos Martínez · Sep 13, 2026 17 min read

Discover how AI-driven automation transforms Amazon advertising, cuts wasted spend, and boosts ROAS. Learn why manual management is dead and how to optimize listings for profit.

Carlos Martínez · Sep 12, 2026 15 min read

Discover the exact Amazon display ad specs you need—image dimensions, file size limits, aspect ratios, and the differences between product and audience targeting—to boost performance and avoid wasted spend.

Carlos Martínez · Sep 12, 2026 16 min read

Stop wasting your ad budget. Discover advanced Amazon PPC tips to transition from legacy keyword bidding to AI-driven, high-converting strategies.

Carlos Martínez · Sep 5, 2026 13 min read

What "Amazon Ads" actually means as a category — the format types (Sponsored Products, Sponsored Brands, Sponsored Display, DSP), how they connect to Seller and Vendor Central, and how much budget to start with.

Carlos Martínez Barriga · Aug 28, 2026 11 min read

Learn how to reduce TACoS on Amazon, stop ad cannibalization, and recover your profit margins with these proven optimization strategies.

Carlos Martínez · Aug 26, 2026 15 min read

Stop wasting hours on manual Amazon advertising bulk operations. Learn why spreadsheet bidding is costing you ROAS and how AI automation scales your PPC.

Carlos Martínez · Aug 25, 2026 13 min read

Discover how the shift in Amazon ad free prime options is transforming retail media. Learn to leverage streaming video ads and automate your campaigns.

Carlos Martínez · Aug 22, 2026 14 min read

Discover how the Amazon Ads Developer Console bypasses native UI limits. Unlock historical data, automate bidding, and scale your Amazon advertising.

Carlos Martínez · Aug 21, 2026 13 min read

Is the Amazon ad free subscription hiding premium buyers? Discover why the ad-supported tier dominates and how to scale your retail media strategy.

Carlos Martínez · Aug 20, 2026 13 min read