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Executive summary ROAS is shifting: Advertisers embracing agentic AI are seeing cost-per-acquisition drop by up to 35%, leaving manual operators completely behind. The autonomy myth: AI isn’t an autopilot. Without human strategic guardrails, algorithms will aggressively burn your budget on … Read More

Noelia Gongora · May 31, 2024 11 min read

Introduction Are you an Amazon seller looking to enhance your product listings and boost sales? AI copywriting might be your secret weapon. This powerful technology can help you create compelling, high-quality content in a fraction of the time. From product … Read More

Noelia Gongora · May 31, 2024 8 min read

Executive summary In 2026, CMOs are allocating an average of 15.3% of their budgets to AI, yet a staggering 70% admit they lack the maturity to scale it properly. The focus has shifted entirely from content generation (the 2024 hype) … Read More

Maria Subina · May 30, 2024 11 min read

Introduction to AI for Ecommerce What is AI and How is it Transforming Ecommerce? Artificial Intelligence (AI) refers to the simulation of human intelligence processes by machines, especially computer systems. In ecommerce, AI is transforming the industry by automating processes, … Read More

Maria Subina · May 30, 2024 7 min read

AI for Amazon Sellers: Revolutionising Your Business Introduction What is artificial intelligence (AI)? Artificial intelligence (AI) refers to the simulation of human intelligence in machines. These systems are designed to think, learn, and solve problems autonomously, making them invaluable in … Read More

Noelia Gongora · May 29, 2024 8 min read

Introduction Amazon Prime Day is one of the biggest shopping events of the year, and in 2024, it will be held on July 16-17. This two-day event offers brands and sellers a prime opportunity to boost sales, increase brand visibility, … Read More

Noelia Gongora · May 22, 2024 8 min read

Introduction Navigating the Amazon marketplace requires more than just a great product; understanding your Click Through Rate (CTR) is crucial to capturing buyer attention and driving sales. This post will explore what Amazon CTR is, why it matters, and how … Read More

Noelia Gongora · May 8, 2024 10 min read

Introduction to launching Amazon products When you decide to launch an Amazon product, it’s not just about hitting ‘publish’ and crossing your fingers; it involves a carefully crafted strategy that can greatly impact your success on this huge platform. What … Read More

Noelia Gongora · Apr 25, 2024 19 min read

Executive summary Amazon’s quiet 2026 fee restructuring is actively erasing up to $10,000 in annual profit for average sellers who rely on outdated margin tracking. Searching for guides about unlocking profit potential with Amazon FBA Estimator tools in 2024 is … Read More

Noelia Gongora · Apr 15, 2024 10 min read

Introduction to Seller Fulfilled Prime What does Seller Fulfilled Prime mean? Seller Fulfilled Prime (SFP) lets you, the seller, offer the Prime badge on your listings without needing to go through Amazon’s Fulfillment by Amazon (FBA). Here’s what you need … Read More

Noelia Gongora · Apr 11, 2024 16 min read

Dive into Prime Video’s latest advertising innovations Stepping out of Amazon Ads’ latest update, we’ve distilled essential insights for Spain’s bustling Prime Video market. Starting April 9, a novel ad format rolls out, poised to smartly segment and engage the … Read More

Noelia Gongora · Apr 4, 2024 13 min read

The pivotal role of Amazon Listings in the digital marketplace In the vast ocean of the digital marketplace, Amazon stands as a towering lighthouse, guiding millions of consumers to the products they seek. At the heart of this bustling online … Read More

Noelia Gongora · Mar 13, 2024 19 min read