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In today’s blog post, we will be going over some of the tips and tricks for successful Amazon Ad Campaigns. Just like any social media channel and Google Ads, many sellers think of Amazon as just another advertising platform where … Read More

Yassir Haouati · Jun 17, 2020 5 min read

In today’s blog post, we will be discussing the difference between two different Amazon Ads: Sponsored products Ads and Headline Search Ads. While both ad campaigns are different, the way you get started on for Headline Search Ads is slightly … Read More

Yassir Haouati · Jun 16, 2020 6 min read

In today’s post, we will go through the best Amazon Seller tips and the most common mistakes to avoid. What Kind of Products Should You Sell on Amazon? Identifying the products you want to sell on Amazon is a difficult … Read More

Yassir Haouati · Jun 15, 2020 7 min read

In today’s blog post, we will be basically going through a full Amazon seller guide with concepts for those getting started in this marketplace. You have probably got stressed by the tons of Amazon abbreviations such as PPC, like CPC/CPM, … Read More

Yassir Haouati · Jun 11, 2020 7 min read

Executive summary The Amazon A9 algorithm now heavily prioritizes conversion rates and external traffic over traditional keyword density. Rufus, Amazon’s AI shopping assistant, actively filters out products with high return rates or poor sentiment in reviews. Auto and Broad match … Read More

Yassir Haouati · Jun 10, 2020 10 min read

Executive summary Amazon’s average Cost Per Click (CPC) rose by up to 14% across major categories in 2025, squeezing seller margins to historic lows. 42% of Amazon shoppers now actively purchase from ultra-low-cost competitors like Temu, making price wars a … Read More

Yassir Haouati · Jun 9, 2020 10 min read

In today’s blog, we are going to show you how to master the SEO and PPC on Amazon and what mistakes not to make on the way! Often brands think that the only way to improve their performances is to … Read More

Yassir Haouati · Jun 8, 2020 6 min read

In today’s blog post, we will be discussing ways of overcoming the top 5 Amazon Advertising Challenges for this 2020. So, we gathered up the most common ones for you: Amazon Advertising Challenges: Big Challenge #1 – Optimization Tactics Nowadays, … Read More

Yassir Haouati · Jun 5, 2020 5 min read

We still do not know for how long we will be facing this crisis and how post pandemic world will be like. Yet, to stay alive, brands that are Amazon sellers will need to make some extreme changes. Don’t worry, … Read More

Yassir Haouati · Jun 4, 2020 3 min read

This blog post is intended for those individual sellers on Amazon who are struggling to work their way up on Amazon on their own. Therefore they are thinking on investing in Amazon ppc ads. As an individual seller doing it … Read More

Yassir Haouati · Jun 3, 2020 7 min read

Executive summary Amazon’s A9 algorithm is not a traditional search engine; it is a ruthless sales-generating machine that prioritizes revenue velocity over simple keyword matching. The biggest myth in modern e-commerce is that more traffic automatically equals higher rankings. Unqualified … Read More

Yassir Haouati · Jun 2, 2020 10 min read

How do you actually make sure you are optimizing your time spend on Advertising on Amazon? In today’s blog, we will be talking about ways to make the most of your time spend on running Amazon Ads Campaigns. This is … Read More

Yassir Haouati · May 29, 2020 4 min read